Based on the importance of positive politeness in communication, the researcher intended to analyze how positive politeness strategy uttered by Patience Phillips on Catwoman Movie. It is conducted to find out the kinds and purpose of positive politeness strategy employed by Patience Phillips and also to investigate the factors influencing Patience Phillips applying those strategies in relation to Brown and Levinson’s theory of politeness strategy. This research deals with pragmatics approach. It is descriptive qualitative study. The data are all the dialogues contained positive politeness strategy uttered Patience Phillips in Catwoman Movie. There are 30 data found in the movie. The data are then analyzed by used Brown and Levinson’s positive politeness strategy. The result of this research showed that there are 15 types of positive politeness strategy employed by Patience Phillips in the dialogues of Catwoman Movie. Positive politeness strategy involved fifteen strategies, namely: notice, attend to the hearer (his interest, wants, needs, goods), exaggerate (interest, approval, sympathy with the hearer), intensify interest to the hearer, use in-group identity markers, seek agreement, avoid disagreement, presuppose / raise / assert common ground, joke, assert or presuppose the speaker’s knowledge and concern for the hearer’s wants, offer / promise, be optimistic, include both the speaker and the hearer in the activity, give (or ask for) reasons, assume or assert reciprocity, and give gifts to the hearer (goods, sympathy, understanding, cooperation). Each strategy has different purposes. There are two factors influencing Patience Phillips in applying positive politeness strategy. Namely payoff and circumstances, the payoff factors and the circumstances factors (including relative power, social distance, and size of imposition) influence Patience Phillips in several data. Finally, the researcher expects this research will be useful for future researcher who conducted for the same field. It is suggested to further researchers to be able to investigate other objects and may try to analyze from different focus, such as focused on negative politeness, bald on record or off record strategy or used another principal theory of politeness such as politeness theory from Leech, Grice, Scollon or Lakoff.
Key words: Positive Politeness Strategy, B&L Theory, Pragmatics